Project Description

Hit the Road

Hit the Road is a is a hybrid media adventure travel series for families, that follows a mother and daughter and has been recognized by the webbies for 5 consecutive years. The show is part TV-style travelogue, part documentary, and part interactive experience. Hit the Road finds the heartbeat and soul of the places and people it encounters, taking audiences on journeys to places that are hard to find. This project grew from a passion for travel. Creator and Host Lara Kroker grew up on tour buses. Her mother was a travel host and planned niche tours all over the world, and she often left school for a few weeks to join the group. Travel is in her blood and now she’s passing it on to daughter, Zoe.