Slide 1 A new world
is emerging.
As individuals, organizations, and changemakers, we have committed ourselves to transformational change. However, our work is often caught in a cycle between hope and despair, action and inaction, connection and disconnection.

To break that cycle, we need to find a new way.
A way of leading, while the world wakes up. We need to
become guides.
As a global community, we navigate climate and environmental crises together—enormous changes that require us all to level-up. Our ability to do this begins with change from the inside out. We face a
pivot point.
As a global community, we navigate climate and environmental crises together—enormous changes that require us all to level-up. It’s up to each of us how we respond. Will we default to our usual strategies, or will we choose differently? So, what is a guide? As campaign leaders, we tend to feel that the anxieties, ambivalence, anger—even the aspirations of our audience—are the problem.

When we turn towards our stakeholders, partners, audiences—listening instead of cheerleading, educating, “righting”—we become the guides this moment needs.